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Online Publishing: Basics

These days, you can publish your work without making large up-front investments. With the help of online publishing channels (for example, Amazon’s Kindle platform), writers themselves can now publish books. In this article, you will learn how to take advantage of online publishing.

Two Types of Online Publishing Services

  • Single Channel – With this type of service, you will post your work to only one channel. Amazon’s KDP (ie Kindle Direct Publishing) program belongs to this type.

  • Multi-channel: Services of this type sell books through multiple retailers.

Important note: The multi-channel approach is not recommended if you’re new to the self-publishing game. This is because it requires hefty upfront fees and sales deductions. It would be better if you started with a single channel distributor like Amazon.com.

prepare your work

Regardless of the publishing service you choose, you must format your work and ensure that it is the correct file type. With Amazon, you can use the following file extensions:

  • PDF

  • MOBI

  • DOC/DOCX

  • EPUB

  • KPF

  • txt

  • HTML

The following tools can help you format your book:

  • Sigil – Use this free software if you want to format and/or edit your ePUB books.

  • Calibre: This is a free program that you can use to convert your book files.

  • Scrivener – This word processor offers powerful formatting features. It is a paid program, but its writer-friendly features will surely help you in writing and publishing books.

Create a book cover

This aspect is probably one of the most complex. His book needs a cover that is both relevant and engaging. It would be great if you could design the cover yourself. However, if you don’t have the time, resources, or skills, you can hire someone to create a cover for you.

Make sure the cover you choose looks good no matter how it’s displayed on the reader’s device. That’s because people can change the color and size of the digital materials they’re reading. For example, a reader can view her book using a black and white screen.

Increase sales

The following factors determine how much money you will earn from publishing online:

  • The quality of the book: If you wrote a great book, the chances are high that many people will want to read and buy it.

  • General visibility of the book – The term “visibility” refers to the presence of the book in the marketplace. Obviously, you can attract sales by promoting your book. For example, you can tweet about your book to let your Twitter followers know about it. By making your book more visible, you will have a better chance of making money from it.

  • The cover of the book – It is a well-known fact that the cover of a book greatly affects its marketability. If you want to sell a lot of copies, use a great book cover.

  • The price: this factor is misleading. Selling your book at a high price could scare away potential readers. But that will make your book “premium”. However, selling it at a low price will attract sales but may give the impression that the book is of low quality.

  • Royalty percentage: Amazon offers two options regarding royalties: 35% and 70%. The option you choose will greatly affect your “net pay.”

Conclusion

You may be able to achieve your dreams of becoming a popular author by publishing your books online. Amazon, one of the most popular companies in the world today, can help you publish his book globally. The things you have learned from this book can help you a lot.

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