The 5 best indoor plants for a healthy home

More and more people are discovering the benefits of having indoor plants. We all know that plants absorb carbon dioxide and convert it into oxygen; But that’s not all: they also effectively reduce the amount of chemicals in the air in a given space, which is why it is ideal to have at least one indoor plant. If you’re wondering […]

Marketing the 13 powerful words

A study conducted at Yale University identified 12 words that people responded to the most. So we have 12 very powerful words; “words of power”. Unsurprisingly, the first five have to do with basic human desires. Desires are unions in our deepest places that are always ready to respond to something. These words, when people are exposed to them, register […]

How to get followers on Instagram quickly

Instagram is another of the many social media sites operating on the web today. It is a platform where you can share your photos privately or publicly. Now if you want to reach a wider audience, you need to start collecting your Instagram followers. Here are some legitimate and proven techniques to get Instagram followers fast. Public accounts – If […]

Addiction Marketing

“Addiction marketing” is a phrase I coined a few years ago while waiting in line for my drink at Starbucks. He was observing the mass of people who, like lost explorers in the desert, running in search of an oasis, seemed desperate for their daily (if not more frequent) dose of caffeine. It was around this time that I realized […]

Effective communication: consider your choice of words and tone of voice

Our lives have changed because of COVID-19. We have encountered different, difficult, and uncertain times with our jobs, careers, families, and finances. The way we work, socialize and live with each other has changed. The way we communicate with each other has also changed. Face-to-face interactions with bosses, co-workers, clients, colleagues, clients, extended family, and friends are limited. However, moments […]

How SMS Marketing Could Benefit Your Business

The use of SMS marketing in B2C is becoming a popular way of advertising to consumers through their mobile phones. Businesses typically approach mobile phone providers to send content via SMS (short message service) messages to mobiles. All mobiles can receive SMS text messages, which makes SMS marketing extremely invasive but also effective. The key from a B2B perspective is […]

How to optimize your website for local searches

7 SEO strategies to optimize your local business website Last year (has it really been a year since we first entered COVID-19 mode?), We’ve heard a lot about the #ShopLocal movement. Especially during the holidays, people focused on buying gifts within the community to support small businesses. The Retail Council of Canada (RCC) found that 90% of Canadians intended to […]